Competitor analysis

Know exactly where you stand against local competitors. LocalGecko provides side-by-side comparison of citations, reviews, rankings, and GBP optimization - revealing gaps and opportunities to outperform them.

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Competitor comparison

Your business4.2 stars
34
Springfield Plumbing4.6 stars
112
Quick Fix Plumbers4.1 stars
67

You trail the top competitor by 78 reviews and 17 citations.

Features

Side-by-side competitor comparison
Citation gap analysis
Review volume and sentiment benchmarking
Keyword overlap and gap identification
GBP optimization score comparison
Competitive threat alerts

Benefits

  • +Discover citation sources your competitors use that you're missing
  • +Benchmark your review performance against the local market
  • +Identify keyword opportunities your competitors rank for
  • +Get alerted when competitors make significant changes

How it works

1

Add competitors

Enter your top local competitors or let us auto-detect them from search results.

2

Compare metrics

See side-by-side comparisons of citations, reviews, rankings, and GBP scores.

3

Find gaps

Discover specific directories, keywords, and optimizations where competitors are ahead.

4

Take action

Get prioritized recommendations to close gaps and gain competitive advantage.

Frequently asked questions

You can track up to 5 competitors on the Pro plan and up to 20 on the Agency plan. We recommend tracking your top 3-5 direct local competitors for the most actionable insights.

We analyze the local pack results for your target keywords and identify which businesses consistently appear alongside you. You can then confirm or modify the competitor list.

Competitor data is refreshed weekly, including citation counts, review metrics, and ranking positions. You'll get alerts when significant changes occur.

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